Abstract:
This article examines the movement and transformation of national identity in contemporary
Vietnamese songs under the multidimensional impact of globalization, while also considering the
relationship between the theoretical legacy of musicology and the practical development of the human
person. Building on the theoretical systems of classical scholars such as Tran, V. Khe and Pham Duy
(on the H?i–Gi?ng system), To. N. Thanh (on syncretism), and Dale, A. Olsen’s perspectives on
popular music, the author provides an in-depth analysis of the process of “localization” through
representative musical phenomena associated with Hoang Thuy Linh and Jack.
The study shows that national identity has shifted from relatively static forms toward a form of
“modern syncretism,” in which music, digital technology, and the language of music video (MV)
converge to create a “cultural immune system” for young people. In particular, the article critiques the
current condition of “surface culture” and the crisis of values through D??ng, V. A’s theory of song
lyrics. The findings affirm that promoting national identity in music is a key means of achieving the
goal of comprehensive human development according to the Culture–Physical Development–
Aesthetics model (V?n–Th?–M?). Finally, the author proposes a coordinated set of solutions, including
the development of qualitative and quantitative criteria for arts management, with the aim of advancing
values that “orient people toward goodness and supreme beauty” in the digital age. |
